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The world of sportswear has just received an unexpected twist. JAG, the Mexican brand that transformed soccer uniform culture, presents its foray into sportswear with a clear philosophy: performance and design can coexist in everyday garments.
From the Court to the Street: A Comprehensive Concept
This new line breaks the traditional boundaries between sportswear and urban wear. The collections include:
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Urban clothing with architectural cuts and smart fabrics
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Yoga sets that combine flexibility with minimalist elegance
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Classic polo shirts reinvented with quick-drying technology
Each piece maintains JAG's DNA: textile innovation and attention to detail, but now applied to scenarios beyond the playing field.
Design by Creators, for Creators
The collection is the result of a collaboration between fashion designers and sportswear experts. The result is garments that meet both functional and aesthetic needs:
"We seek to dress a new generation that demands versatility. People who train, work, and socialize without sacrificing style or comfort," explains the JAG creative team.
Technology that Makes a Difference
What distinguishes this proposal is its technical approach:
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UV-protected fabrics for outdoor use
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Flat seams prevent chafing
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Antibacterial treatments on high-contact garments
The Future of Sportswear
This launch positions JAG as a key player in the evolution of sportswear, a sector that is growing globally at a rate of 5% annually according to recent data. The brand demonstrates that the market is ready for offerings that transcend the dichotomy between sportswear and fashion.
